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Music Masters: The Art of Branding – Full Day Masterclass

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Mining Institute

Neville Hall

Westgate Road

Newcastle upon Tyne

NE1 1SE

United Kingdom

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Generator & Tipping Point are proud to present ‘Music Masters’, the latest series of high octane, music business masterclasses covering all things industry from touring to branding, gigs to labels, self-releasing to publishing and everything in between – through Music Masters, Generator will provide highly engaging events with key professionals from the very industry itself sharing their knowledge and views.

Kicking off the series will our debut subject addressing all things marketing & branding in the music industry in 2017, we bring you - Music Masters: The Art of Branding.

Commencing the series as a full day on Thursday 23rd November at Newcastle’s historic Mining Institute, we’re proud to be giving you two esteemed panels of musicians, managers, creative consultants and label owners alike, containing the following guests:

Laura Cortes – Freelance Creative Consultant (Warners)
Mark Lippmann – CEO, Head Promotions & Artist Manager (Scruff Of The Neck)
Marc Williams – Producer/Artist Manager (OddChild Recordings)
Henry Carden – Manager (Quiet Crown), Promoter (Pay For The Piano, Twisterella Festival)
Daisy Finetto – Lead Creative (ATM Artists), Musician (Mausi)
Coco – musician/Rapper (CoCo)
Tom Booth – musician (The Pale White)
Matt Hall – Musician (Little Comets)

You'll leave the event with more information on how to build your brand from zero budget, how to effectively and simply build around your music as well as learning more about what makes a strong creative brand, how the best in the business do it.

Please note that this event is free to attend but prior registration is essential due to limited spaces.



Schedule of Event


10:00: Registration

11:00: Power of the Brand (Laura Cortes)

11:30: Build Your Own Brand - DIY Artistry (Panel)

12:00: Lunch

13.30: Maintain & Manage - How the Industry Does It (Panel)

14:30: Round Table Discussion

15:30: Networking

16:00: Close



Digital Futures', Generator's business support programme, is designed to meet the business development needs of the North East's creative and digital businesses.

This programme is part-funded by England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020.

Places at this event are FREE OF CHARGE for creative and digital businesses from North East England, thanks to ERDF funding.*

*County Durham, Northumberland, Tyne & Wear (excluding Tees Valley)


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Date and Time

Location

Mining Institute

Neville Hall

Westgate Road

Newcastle upon Tyne

NE1 1SE

United Kingdom

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