Join Tracy Sheldon, HEY Growth Hub’s Business Advisor for Micro-Businesses to understand the attributes of being a Micro-Business or Start Up and learn how to succeed in starting your own business. Tracy will be joined by Judith Meza, Young Persons Youth Enterprise Champion (JCYEB) Hull City Council and Simon Shepherd of Client Marketing.

Judith will interview Simon and Tracy on the pathway to setting up and share their experiences in the growing business sector of Micro -Business and Start Up. Tracy is in her eleventh year as micro business owner and a former corporate global MD and Simon has conducted over 100 1-2-1 advisory interventions with micro businesses across the region, advising them on the sales, marketing and leadership essentials that are needed for a determined start-up to set-up to thrive.