Salvatore Salpietro, a leading expert in digital regular giving, is set to challenge conventional wisdom and unlock new growth opportunities for UK Christian charities. In today's dynamic 'subscription economy,' the way donors prefer to give is rapidly evolving, often leaving traditional methods behind.
Despite the UK leading in regular giving donors, it significantly lags in revenue compared to other countries, with an average regular gift nearly half that of the rest of the world. This gap presents a massive 'room to grow'. Why? A prevailing reliance on Direct Debit, even as consumers increasingly prefer mobile, card, and express payment methods for recurring transactions.
This session will go beyond assumptions, presenting compelling data from real-life UK Christian charities.
You will discover:
- Practical insights from case studies from UK Christian charities demonstrating increased regular giving acquisition and revenue growth by embracing new mindsets
- How diversifying payment methods can help you reach new donor demographics and convert more supporters, particularly mobile users and younger donors
- How offering diverse payment options can significantly increase your regular gift acquisition.
- Evidence that retention is NOT necessarily stronger with Direct Debit
- Modern payment solutions features like card auto-updating that can improve donor longevity and reduce costs
- How modern digital platforms can streamline the donation process and even reduce administrative effort for your team
Don't miss this opportunity to improve and evolve your digital fundraising strategy by empowering your donors to support your vital mission, on their terms.
This event is free, but tickets are limited and must be booked BEFORE Monday 18th August 2025. (Safeguarding guidelines mean that CIOF need attendee lists in advance.)
Zoom details for this online meeting can only be sent out to those who book by the date above.
If you register for this event you agree to abide by the declaration below and our Code of Behaviour for Training and Events. Please read this before registering for the event.
You must also agree with the declaration below before booking tickets.
Declaration
I share the Chartered Institute’s ambition to create a culture where everyone is not just safe, but able to truly thrive. I have read carefully and understand the Code of Behaviour for Training and Events. I hereby agree to abide by its requirements and commit to upholding the standards of conduct required.
I declare that:
- I am not currently suspended due to an investigation by the Chartered Institute.
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