As we enter a new year full of positivity and promise, this is an ideal time to spruce up your social media marketing!

Kickstart 2021 by improving your personal brand, increasing your visibility and growing your business using LinkedIn - the #1 platform for business owners!

Webinar Outline

Following the craziness of 2020, how people see us online is now more important than ever! Any business owner not using LinkedIn is missing a trick – and doing a serious injustice to their business. This is the number one platform for professional people to interact, share their services and target their future customers properly.

Managing LinkedIn is a skill that can be refined and adapted to suit the needs of every business, so this comprehensive session will include:

• Creating a dynamic on-line profile that encourages people to connect with you

• Using LinkedIn to market yourself and your business in a professional and targeted manner

• Developing professional contacts, leads and gaining recommendations to help grow your business

• Having a LinkedIn business page that reflects your brand identity

• Understanding LinkedIn groups for better marketing activities

Webinar Outcomes:

You’ll leave this session with a clear understanding of how to use LinkedIn to its best advantage, which includes a strategy for future engagement. You’ll learn tips for being productive in groups, posting interesting and relevant content and showing your products and services in their best light. And, of course, you’ll have a super profile that will highlight your expertise perfectly!

You’ll go away with:

• Tools and ideas to ensure a fantastic profile

• A thorough understanding of LinkedIn’s potential for marketing

• A list of relevant LinkedIn groups for interaction

Who should attend?

This webinar is designed for people who need help to make their business and/or personal profile more professional and effective.

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Webinar Presenter: Renée Wallen

Renée is the owner of a digital marketing and communications consultancy in east London, established for over 20 years. As well as delivering training workshops across London and the south-east to a diverse range of businesses, she handles bespoke social media marketing campaigns for an eclectic range of clients and manages the complete digital media presence for many businesses. Renée was also voted Corporate Vision CEO of the Year (London) 2017 and awarded UK Independent Business Honours Executive of the Year Awards 2017: Training and Coaching. Renée is a published author and poet – and the proud holder of an Inspirational Woman Award.

Follow Renée on social media:

Fackbook

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LinkedIn

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FAQs

Can I attend this event if I am not a Building Legacies Member?

Yes, if you are an SME registered business and have a permanent London trading address, complete the registration form  and once we have received your order, we will contact you to finalise the registration process.

How many people from my team can attend the event?

2 maximum

Do you take photos or record at your events?

'Yes we do, as part of our marketing strategy, we regularly take photos during our events and will record the entire workshop to use on our website, YouTube, email newsletters, social media and other promotional materials. If you are not comfortable about being in our photos or recording please keep your video off at all times and do not share any personal information.

Is there a cancellation charge?

No, however as we cover the full cost of running the event, we would appreciate 24 hours' notice or that you cancel your ticket 24 hours before the event, which will allow another business on our waiting list to take the space or for us to reduce our costs.