No Nonsense Approach to Profit Growth Using AI: Practical Straggles for SME

Course Overview:

This course is designed for business leaders seeking to:

• Understand how AI can directly improve profitability
• Know where and how to apply AI tools in key business areas (marketing, sales, operations, finance, HR, customer service)
• Be able to create a simple, actionable AI adoption roadmap
• Avoid common AI “shiny object” traps that waste time and money

Target Audience:

• Small to medium business owners and managers
• Entrepreneurs looking to scale profitably
• Non-technical executives curious about AI
• Consultants/advisors helping companies with growth

What You'll Learn:

By the end of this course, participants will:

• Understanding profit levers (revenue growth vs. cost reduction)
• The “5 Profit Pillars” model:
  1. Smarter marketing
  2. Faster sales
  3. Leaner operations
  4. Stronger customer loyalty
  5. Sharper decision-making

Course Duration & Format:

• Online
• Heavy use of real-world examples, case studies, and tool recommendations
• Straightforward, conversational, “no fluff” business tone
• Minimal technical jargon — everything explained in business language
• Occasional “Pro Tips” and “No-Nonsense Warnings” callouts