There’s always a moment to jump – and you know it when it comes. For Amanda Edelman, that meant leaving a start-up career to join the family business: Edelman, the global communications firm founded by her grandfather and now led by her father as CEO. Today, Amanda heads the Chicago office and co-leads Edelman’s Gen Z Lab.
Join us for a virtual fireside chat with Amanda Edelman, moderated by Cornelia Kunze, GWPR executive board member, president of GWPR-Germany, and former Edelman executive for 20 years.
Together, Amanda and Cornelia will explore:
- Career paths and bold choices
- Why Gen Z values matter in a time of disillusionment
- The role of Edelman’s Gen Z Lab in advising brands and businesses
- How Gen Z in the workforce is shaping the future of our industry
Bring your questions – this conversation will be lively, unscripted, and anything but predictable.
Note this event was originally scheduled for 13th October 2025. All participants registered for the original event have been transferred to this re-arranged date.