£180 – £702

Online Masterclass - Build an Incisive Business Development Strategy

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£180 – £702

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Event description
If you're tired of failed business development attempts, this is time to build your foundation to attract the right types of clients for you

About this Event

This is your opportunity to plan and establish strong foundations for sustainable growth. Whether you're looking to increase awareness, generate a more consistent flow of quality leads or just lacking the focus and cohesion, look no further.

We're here to empower you and make you more self-sufficient regardless of your size and budget. We'll will provide you with guidance, structure and practical advice on how to achieve agency growth by building a comprehensive new business strategy that raises brand awareness and fills pipelines.

This masterclass aims to teach you how to move from chase to attract and win better quality and more suited clients. We'll talk you through tactics to improve inbound, outbound, referrals, organic growth and pitch conversion. You’ll build your own sales funnels to give you the all-important key metrics for you to be focusing on to achieve your commercial objectives. And importantly, we’ll show you how to link marketing and sales to get the most out of content, events, and PR.

We’ll look at the pros and cons of different approaches to new business and how to make the most of your existing resources.

Templates, tools and best practice documents will be provided to help you start making practical changes immediately and the session will be as interactive as possible.

Who should sign up?

  • Business owners / Founders / Managing Directors of Agencies who want to grow their agency and require a robust strategy to do so
  • Agencies, both independent and network
  • Business Development & Commercial Professionals
  • Marketing & Growth Professionals
  • People who are brave, honest, straight-talking, empathetic, authentic and willing to open up to change

Following the session, all attendees will receive a recording of the event as well as all tools and templates covered within it.

For more information, please contact ivan@gray-matters.co and visit our website resources page here.

"Working with Gray Matters has helped us articulate our USP much better, so we can now help prospects and clients buy and value us on our strengths. They also added more clarity and depth around our target audience so we can develop intelligent content to attract those types of people. This has all been underpinned by a well thought out strategy, giving us clear KPIs, tactics and a process to achieve the growth we are looking for."

- Richard Cook, Director at Champion Communications

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