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Online Praxis Social network and altruism surviving the global pandemic ...

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Online Praxis - Social network and altruism for surviving in the global pandemic in the crowdfunding context

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The BAM Researcher Development Hub | This event is specially designed for research students and members of staff at the University of Chester's Faculty of Business & Management (BAM).

Eligibility: Open to all researchers and interested parties.

A public research seminar - Praxis is the fusion of theory and practice; a rich opportunity to develop and stretch.

This session is part of researcher and research development forming part of the Faculty of Business and Management Doctoral Programmes.

Details of this praxis session are:

Title:  Social network and altruism for surviving in the global pandemic in the crowdfunding context

Facilitator: Dr Ying Zhao

Abstract:  We have been living with the pandemic for more than one year. Many people may suffer from unemployment, furlough, or anxiety about their career due to the uncertainty of economic and healthcare climate. This could lead to an increase in entrepreneurial activities. Some nascent entrepreneurs regard reward-based crowdfunding (RBC) as a possible way of bringing their idea to life - "from zero to hero". Previous studies discovered an RBC campaign's success relies significantly on the campaigner's social network and backers' altruism. However, how people's altruism might be influenced during the pandemic with the concern of basic safety needs, particularly in the RBC context, left unstudied. I would like to share some of my findings and hopefully can spark some discussion on this matter.

Biography: Dr Ying Zhao is a researcher at University of Chester Business School. She is specialised in reward-based crowdfunding as an alternative financing for start-up businesses in the entrepreneurial finance area. She has published “Crowdfunding industry—History, development, policies, and potential issues” (2019) and several other conference paper on crowdfunding research.

 The format: Arrival followed by an interactive presentation (20-30 mins max) with opportunity to ask questions (20 mins).

Disclaimer: We will try to ensure all events run as advertised, but there may be exceptional circumstances when an event cannot run as advertised. While we will take reasonable action to ensure an equivalent session runs, we accept no liability for any costs incurred as a result.

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