Online presence for growing your small business: Webinar

Online presence for growing your small business: Webinar

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Free

Representing your brand and gaining visibility in the digital 'space' - webinar

About this event

Who is this webinar suitable for?

This webinar is for owners of small business who want to gain a better understanding of online marketing. Suitable for those who are yet to really explore digital channels for their business, with little or no online expertise or presence.

Overview:

This webinar is designed to help businesses preparing for post COVID-19 recovery, who will be developing their online presence and looking to actively market their businesses online to minimise the disruption to sales.

We'll look at websites, social media platforms and using online methods to effectively market products and services. This webinar will help you make the most of the emerging markets as the changed economic landscape post-COVID becomes apparent.

Agenda:

Online Assessment, Review and Strategy

  • Key marketing principles
  • Business strategy
  • Suppliers
  • Customers
  • Competitors
  • Your online strategy

    BREAK / Optional networking time

    SEO, Websites and Google

    • Options for creating a website
    • Template websites
    • Keywords
    • Website design
    • Website compliance

    BREAK / Optional networking time

    Social Media

    • Identifying your audience
    • Choosing the right platform
    • Facebook
    • Linked in
    • Instagram
    • Twitter
    • YouTube

    Please note:

    The breaks have been designed to coincide with a change in the webinar's focus area within the subject of having online presence as a small business. You can attend all three sections using the same link, or choose the parts that suit your needs.

    The webinar may be recorded, however, having your Camera and microphone on is optional.

    Data Collecting:

    Information collected here will be processed by Wenta and shared with our programme partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government for programme data reporting purposes only. Data that is collected here will be used to provide further business advice and support information to you. Please visit Wenta’s Privacy Policy for more information.

    If you do not wish for your data to be used for marketing purposes such as the Wenta Mailing List, please ensure you do not select the relevant box for the Mailing List ‘opt-in’.

    Data Sharing:

    We have data sharing arrangements in place with programme and contract partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government, who we work with to provide certain services to you. Under data sharing arrangements, certain personal information is shared for a specific purpose. The local authority or organisation receiving the information must only use that information to carry out that specific purpose, and keep your data safe and secure. Please visit Wenta’s Privacy Policy for more information.

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