We hope you can join us for October's meeting.
It's a pleasure to have Michael Bayler with us, to talk about The Liquid Enterprise.
The book provides a radical rethink of how the new 'Network Dynamics' drive markets, the implications for the enterprise and brand, and how we have to overturn the principles of traditional business strategy in order to survive and thrive in the unforgiving, chaotic environment that is the market.
Michael will take us through his ideas on the night and, of course, answer any questions that we have – so there's no need to read the book in advance!
However, the book is available at a discount in store if you mention the Book Club and, in addition, Blackwell's are generously offering 10 per cent off everything else on the night.
We look forward to seeing you there.