£103.75

Paid Media & Digital Advertising Leaders Masterclass

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Location

Science and Industry Museum

Liverpool Road

Manchester

M3 4FP

United Kingdom

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Event description

Description

The Paid Media & Digital Advertising Leaders Masterclass will showcase a series of expert insights from industry leaders on the big issues, trends, emerging developments and strategies that are driving brand and commercial performance across the paid media and digital advertising landscape.

The masterclass will provide delegates with a unique learning experience in a relaxing environment via a series of engaging roundtable sessions. The event will provide a forum for sharing knowledge, best practice, discussion and networking with peers from across the digital marketing industry.

Topic Areas

  • Paid Social: How to Build a Successful Acquisition Strategy, Leveraging Data, Audiences and Attribution Insights

  • Programmatic Advertising: Affordable Fame

  • Smarter Targeting with Data Analysis and Audience Segmentation

  • Utilising the Right Technologies to Drive Paid Media Campaign Effectiveness

  • Ecommerce Digital Activation: Executing Full-Funnel Launch Campaigns

  • Why LTV is the New CPA: The Benefits of Customer Lifetime Value Explained

  • The Incentives Under the Surface: An Economist’s Review of Paid Media & Digital

Previous Delegate Sample

  • Head of Marketing – First4Lawyers

  • Head of Digital – The Fragrance Shop

  • Head of Acquisition – Baird Group

  • Head of Marketing – Chums

  • Head of Digital – InTheStyle

  • Head of eCommerce – Findel Education

  • Senior Customer Marketing Manager – Sainsbury’s Bank

  • Head of Search & Acqusition – Manchester Airport Group

  • Director of Digital Marketing – Marshalls plc

  • Head of Performance Media – N Brown Group

  • Head of Paid Media – The Protein Works

  • Head of PPC – Footasylum

  • PPC Manager – Missguided


Produced by the Marketing Masterclass Series in association with:

Official Partners for #PAIDMEDIAMANC19


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Date and Time

Location

Science and Industry Museum

Liverpool Road

Manchester

M3 4FP

United Kingdom

View Map

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