Following the positive feedback received Adrian Brown Consulting is running another Pharmaceutical Landscape training event for medical communications agencies based in the north of England. Once again this is supported by MedComms Networking and is aimed at recent starters at medical communication agencies who have entered the world of medical communications in the last 12 months or so. The main objectives of the training are to provide a broad insight into the pharmaceutical industry and in particular how it markets its products.

This training event shall be taking place on Thursday 8th March 2018, at the Tytherington Club in Macclesfield, from 09.00 and will finish at 16.30. The agenda for the training is outlined below.

Timing

Content

Responsible

09.00 – 09.30

Registration

All

09.30 – 09.45

Introduction and welcome

ABC

09.45 – 11.00

The global pharmaceutical industry

ABC

11.00 – 11.15

Coffee

All

11.15 – 12.30

The drug development process

ABC

12.30 – 13.30

Lunch

All

13.30 – 15.00

How pharmaceutical companies market their drugs and the role of specialist communication agencies

ABC

15.00 – 15.15

Coffee

All

15.15 – 16.00

The regulatory and compliance environment

ABC

16.00 – 16.30

Discussion and Q&A

ABC

16.30

Close and depart

All

The sessions will comprise a mix of presentation and interactive workshops with a view to leaving all participants with an action plan of how they are going to utilise the learnings from the training when they are back at work.

Please do not hestitate to call Adrian Brown on 07836 361129 for further details of the programme.