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Planning For Profit - Making Pubs & Bars More Profitable
Thu 27 April 2017, 09:30 – 16:30 BST
Running a Pub, Bar or Restaurant can be very satisfying but is it generating the financial rewards your hard work deserves?
Wouldn't it be great to get some real insight into key things which will impact the profitability of your outlet:
- Finance: Understand how Costs & Prices can impact your Profit
- Marketing: Branding, Effective Merchandising & Industry Knowledge
- Pricing: Mistakes to Avoid & How to Improve Margins
- Market: Industry Developments, Under Age Sales & Drunkenness
That is why we have developed a workshop to give you some real practical help and advice so that you can be more confident and proficient when it comes to doing the right things to drive your profit.
It doesn’t matter whether you are New to the Industry and are looking for some key pointers before you begin or a Licensee who would like a boost after your initial Brewery or PubCo training. The advice and examples included are applicable regardless of how long you have been in the industry.
Overview of the workshop including objectives, roles & responsibilities, permissions and introduction presentation
- Appreciating the Relationship Between Costs, Prices & Profit
A framework to illustrate the role of the value chain so that licensees can better appreciate how these fit together and can influence outlet profitability - includes an exercise
- Core Tips & Branding on a Budget
Highlights some of the different ways in which you can improve the performance of your outlet and cost effective marketing options
- Effective Merchandising
What is it and how can it be used to help increase sales and promote more profitable lines
- Industry Knowledge
How much do you know about the industry you work in?
- 7 Big Pricing Mistakes
Looking at things to avoid when setting your prices
- Retail Price Setting
This session looks at real examples of how different retail pricing can impact the margins which you can achieve
– for Beers & Ciders and Wines & Spirits
- Market Context – The Evolution of the Pub & Alcohol Market
This session looks at the way the UK pubs & alcohol market has developed over the last few decades plus the latest trends in beer
- Preventing Under Age Sales and Drunk & Disorderly Behaviour
Things to look out for when it comes to challenge 25 and drunken behaviour
- Action Plan
What are YOU now going to do to help make you more profitable?
- Q&A and Wrap-Up
Any questions and also to see what support is available post the workshop
Follow the signs for Booker and then follow the road round to the left.
There is plenty of car parking.
Teas & coffees and a light lunch is provided as part of the cost of the workshop. Please get in touch if you have any specific dietary requirements.
For any other questions or additional information about the workshop please ring 07967 197533 or email firstname.lastname@example.org