Plot Twist: The Stories Behind the Scroll: The Digital Leaders' Collective

Plot Twist: The Stories Behind the Scroll: The Digital Leaders' Collective

Plot Twist is about those moments in every great marketing story, the ones that changed the course of a campaign, a strategy, or a mindset.

By Black Lab

Date and time

Location

Clockwise Leeds - Coworking & Office Space

Greek Street Leeds LS1 5SH United Kingdom

Refund Policy

Refunds up to 7 days before event

About this event

  • Event lasts 3 hours

Plot Twist: The Stories Behind the Scroll

Join The Digital Leaders' Collective, a network of marketing leaders navigating the digital landscape at our peer-to-peer community event featuring an expert panel, dynamic speaking sessions and networking.

Of course, there will be drinks and nibbles too.

Plot Twist: ``The Stories Behind the Scroll, is the next instalment of The Digital Leaders' Collective. This session focuses on the moments that reshape strategy; where insight, creativity or circumstance forced a new direction. From unexpected campaign pivots or digital shake-ups through to the content decisions that changed performance, we’ll explore the plot twists behind digital marketing’s biggest lessons.

What to Expect:

🎤 Featured Keynote Sessions:

Line-Up TBA!

🧑‍💼 Panel Q&A We’re bringing together distinct voices in digital, content, and performance marketing to explore the real turning points behind standout campaigns. From data-led pivots to creative risks, this panel unpacks the moments where plans shifted — and impact followed.

Line-Up TBA!

Why You Should Attend:

Cut through the noise: Learn how the smartest brands are adapting to digital disruption.

Stay ahead: Actionable insights on shifting consumer behaviour and new opportunities.

Future-proof: Discover agile marketing tactics that actually work.

Level up creativity: See how bold brands are building engagement in a cluttered landscape.

Who’s This For?

🚀 Marketing leaders and CMOs looking to uncover how real-world decisions reshape strategy

💡 Performance Marketers and Digital Specialists who want to learn what happens when campaigns take an unexpected turn

🎨 Content and Creative Leads seeking insight into the shifts that made scroll-stopping work actually deliver

🔍 Innovators, Strategists, and Brand Builders who understand that some of the best ideas can often come from the boldest moves

Complacency kills brands. Innovation fuels them.

Want to be on the winning side of digital marketing’s biggest shifts? Join us at The Digital Leaders' Collective - powered by Black Lab.

Frequently asked questions

Who is this event for?

This event is for marketers, brand leaders, strategists, and creative minds who want to stay ahead in an industry that never stands still.

What can I expect from the event?

- Real-world insights from brands that are thriving in digital disruption. - Industry Leading Expert talks breaking down winning strategies. - A powerhouse panel of digital marketing leaders sharing what’s next. - Actionable takeaways you can use immediately to future-proof your marketing strategy.

Will there be networking opportunities?

Absolutely! The Digital Leaders Collective is all about connection. Expect a high-energy crowd of marketers, strategists, and brand leaders looking to share ideas, swap insights, and spark collaborations.

What makes this event different from other marketing talks?

Expect: Big ideas from brands actually making moves, actionable strategies, not just trends, but how to implement them, honest discussions of what’s working, what’s not, and what’s next as well as drinks and nibbles.

Is there a dress code?

Nope! Wear whatever makes you feel confident and comfortable.

Will there be a recording if I can’t attend live?

We can’t promise a full recording, but we may share key insights, clips, and takeaways after the event. Best way to get the full experience? Be in the room.

I have another question—who can I contact?

Drop James an email at james@blacklabdigital.co.uk and he will get back to you.

Organised by

Our events are all about bringing together the marketing community and collaborating to provide valuable insight!

Black Lab is a full-service digital marketing agency that specialises in creating bespoke digital solutions tailored to the unique needs of each client. We focus on driving measurable results through a comprehensive range of services, including SEO, Pay Per Click (PPC), paid social, and web design & development. With a commitment to clarity, transparency, and efficiency, we help businesses achieve their goals by maximising ROI and ensuring optimal performance. Our team leverages years of expertise to deliver impactful strategies without unnecessary jargon, allowing clients to thrive in the ever-evolving digital landscape.

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£27.80