Would you like to learn how to use PR and Media for your business?
Fasten your seatbelts and get your business or career up to speed with all things PR with this two hour whistle stop tour around communications. Learn how to engage media outlets with a masterclass in press release writing, turn yourself into a newshound and dip your toe into the world of Twitter.
If coming up with a news story for your business, contacting journalists and showcasing your brand on social media channels feels overwhelming to you, then this is the masterclass for you.
The PR Masterclass in London Includes:
•Learn basic PR Strategy
•How to write a press release, and approaching the media
•Finding a news angle
•Using social media for PR
Timing on the day:
11am – Q&A, please feel free to ask any questions about the session, we are here to help.
11:20am - finish
About Your Trainer
Matt Phillips is an award winning PR professional and has been in the communications industry for over 15 years.
The majority of Matt’s PR career to date was spent working in the press office for The Football Association at Wembley Stadium where he led on communications for the iconic FA Cup.
The FA press office is considered one of the busiest and best in the country alongside Downing Street and Clarence House.
Working alongside Hollywood A-lister Ray Winstone, Matt won a Sport Industry Award for Best Use of PR in a Sport Campaign in 2010 and was seconded to the media team of the London 2012 Paralympics.
Matt’s PR work on The FA Cup saw him liaising with domestic and international media on a regular basis and providing a pipeline of stories into household titles such as The Sun, Daily Telegraph and Daily Mail/Mail Online while providing creative ideas for stakeholders such as BBC, BT Sport and talkSPORT.
He also has experience in television PR strategies, working with the BBC across Blue Peter and Songs of Praise, a Pointless Celebrities FA Cup special and the Antiques Roadshow.