Free workshop: Preparing UK companies for Mobile World Congress (MWC 2018)

Date: Friday 3rd November 2017

Time: Registration – 10.00 Workshop: 10.30 – 12.30

Location: GSMA Head Office, Floor 2, The Walbrook Building, 25 Walbrook, London, EC4N 8AF, UK

The UK has one of the largest country delegations at Mobile World Congress (MWC) in Barcelona through exhibitors and visitors to the show. At MWC 2017, an estimated 15 per cent of delegates were from the UK. MWC grew from 85,000 visitors in 2014 to in excess of 108,000 visitors in 2017 and is estimated to grow further in 2018.

More information on MWC 2018 taking place from 26th February -1st March can be found here:

This free workshop has been designed to provide a free mentoring session for those companies who are exhibiting or are interested in knowing more about the event, conference, exhibit packages, Department for International Trade (DIT) activities and grants available through the Tradeshow Access Programme (TAP). The workshop will help you learn about what is going on at the show, how best to prepare for the event, work out how to maximise your time and realise the importance of your actions post-event.

Agenda and speakers:

1. Introductions: Julian McGougan - Head of Technology, techUK

2. GSMA presentations:

a. MWC 2018 Barcelona main exhibition and new features: William Neil - Sales Director, GSMA
b. MyMWCApp - Meeting, Networking and Logistic Features: William Neil - Sales Director, GSMA
c. Conference Programme and Keynotes: Nick Spencer - Director of Conference Research, GSMA

3. The UK Pavilion and the role of the Trade Challenge Partner: Mark Birchall - Managing Director, Tradefair

4. Department for International Trade activities: Chris Welch - Senior Operations Manager, Department for International Trade

5. How to get the best ROI from MWC 2018: Justyn Gidley - New Business Director, Early WMC

6. Open forum discussion / workshop with speakers and attendees

7. Close - Networking and light lunch