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Product Management: Google Style

LAUNCH.ed

Friday, April 15, 2011 from 12:30 PM to 5:00 PM (BST)

Product Management: Google Style

Ticket Information

Type End Quantity
Student or recent graduate of the University of Edinburgh Ended Free  
Student or recent graduate of another university Ended Free  

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Event Details

Join LAUNCH.ed, the Entrepreneurship Club, and Google for a hands-on workshop on project managing like a pro. 

 

12.30 – 13.00 Registration. Tea and coffee available.

13.00 – 14.45 First group challenge.

14.45 – 15.00 Break for tea and coffee.

15.00 – 17.00 Second group challenge.

17.00 Event ends.


At Google, product managers are the champions of users, driving products forward in a fine balance between user experience and technical requirements. The PM is a vital team member who takes on a leadership and strategic role to take a product from idea through to launch, and being a PM is an interesting way to experience an entrepreneurial job within a large company.


This workshop gives you the chance to learn about the PM world, Google style. You'll work through two real world challenges in product design and learn how to think from the inside out. Armed with this insight you'll be able to improve your product design skills in your startup, sail through PM job interviews or just look at the world in a slightly different way.


There is no need to have any experience with programming or computer science, and students and graduates from all disciplines are encouraged to attend.


Finally, this is a great chance to ask an ex-Edinburgher what it's really like working for one of the most famous companies on the planet. Incidentally, Google is hiring for student positions (and they take care of visas). 


Event format (more detailed):

  • Introduction to product management: What does a product manager do? How do people become PMs?
  • Working at Google: What's it really like inside the Googleplex? What's it like to work in Silicon Valley?
  • User-focused product design: In small groups, you'll be presented with a design challenge and have a limited time to brainstorm around the challenge and then present results.
  • Analytical product design: In small groups, you'll take on a slightly different product management angle and look into iterative design and metrics--agile/lean in practice, and Google's bread and butter.
  • Wrap up: the many hats of a PM, tips on applying for PM jobs at Google and elsewhere, and further resources to improve your PM ninja skills!

 


Speaker information


Jennie LeesJennie Lees is a product manager at Google in Mountain View, California, where she works on mobile apps. Before joining Google, Jennie founded a startup company at the University of Edinburgh through the Edinburgh Pre-Incubator SchemeThat company, FestBuzz, provided crowdsourced reviews of shows at the Edinburgh Festivals. Jennie holds an undergraduate and master's degree in computer science from Cambridge, and studied toward a PhD before leaving academia to start her company.

 

 

 

 

 

 

 


Sponsors


LAUNCH.ed

LAUNCH.ed is a free University of Edinburgh service that helps Edinburgh students start businesses. In the past four years, LAUNCH.ed support has helped more than 50 students to form their own companies, many of which have grown into successful, profitable enterprises. LAUNCH.ed is part of Edinburgh Research and Innovation, and a sub-partner of the Open Innovation Project.


Open Innovation Project

Successful organisations of the future will need to be more open to working in partnership to develop new products, processes, and services. The aim of the Open Innovation Project—a three year, multi-million euro initiative—is to promote understanding and implementation of Open Innovation principles by businesses, higher education institutions, and communities throughout north-west Europe.

The Project is delivered by a partnership of local authorities, universities, and business support organisations from the UK, France, Germany, Ireland and Belgium, with funding from the INTERREG IVB North-West Europe Programme.


 

The University of Edinburgh Business School

 

The University of Edinburgh Business School has been in Edinburgh for over 400 years. The School offers undergraduate, postgraduate and executive education programmes in business and management and provides a platform for research, discussion and debate on a wide range of business issues. The Business School also hosts the Entrepreneurship Club, a dynamic public speaker series covering all aspects of entrepreneurship.

 

 


 

 

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When & Where


Appleton Tower
Teaching Studio M2B
11 Crichton Street
EH8 9AB Edinburgh
United Kingdom

Friday, April 15, 2011 from 12:30 PM to 5:00 PM (BST)


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