Skip Main Navigation
Page Content

Save This Event

Event Saved

Public Relations Workshop - How to promote your business to the media


Tuesday, 19 December 2017 from 14:30 to 17:30 (GMT)

Public Relations Workshop - How to promote your...

Ticket Information

Ticket Type Sales End Price Fee Quantity
Ticket 19 Dec 2017 £10.00 £1.21
FSB Member ticket   more info 19 Dec 2017 Free £0.00

Share Public Relations Workshop - How to promote your business to the media

Event Details

How to promote your business to the media with Lorraine Bridges, Director of Bare PR and Brian McGee, former Reuters and Bloomberg journalist.

Find out how you can raise your profile in your media and reap rewards for your business. Every business has a story to tell; it’s time to tell yours!

What will you learn?

In this interactive workshop you will learn how to publicize your business, increase your profile and build relationships with the media. You will learn some tools and techniques to promote your business and how to define some unique messages for your brand. The workshop will also include how to use social media to create PR opportunities.

What will the workshop involve?

This is a practical workshop with hands-on exercises and plenty of opportunity for discussion.

Lorraine and Brian will help you:

  • Learn what makes a good story

  • Plan your pitch

  • Explore the elements of a successful press release

  • Understand the do’s and don’ts when contacting the media

  • Build longer-term relationships with the media

Who is it for?

This workshop has been designed with Small Business owners in mind.

Lorraine Bridges, Director Bare PR


Lorraine Bridges is a Chartered PR Practitioner and senior strategist. She is Director of Bare PR ( a full service PR and marketing agency based in Croydon, South London.


Lorraine has worked with local and national media including BBC breakfast, Today Programme, Channel 4, The Times, The Guardian and The Sun, and is a former Guardian features writer. She has more than 15 years’ experience successfully pitching and planning news stories as well as responding to crisis situations.


Brian McGee, writer, editor & content producer

Brian McGee is a former Reuters editor and Bloomberg business reporter. Brian now works with business owners from industries including law, chemicals trading, retailing and fund management. His services cover three main areas: digital copywriting; social media training; consultancy around blogging and content. Brian, who most recently worked on the global pictures desk at Reuters in London, is a keen advocate of “little, often” on social media. Current hashtags are #PortesdePenge, #BOWRivoli, #briandword. He is a member of Croydon Chamber of Commerce.

We have an additional treat for you at this event, Saima the owner of Saima’s Sweet Art (, will bring some of her products for you to taste. They offer all sort of Celebrations Cakes Cupcakes, Tea Cakes, Tarts and Afternoon Tea in a Box. All of their products are made from scratch using Saima's very own unique recipes. She also offers tea cakes which are insanely tasty, light and to die for but low in calories.




We are sure you will remember Saima's Sweet Art forever simply because It’s Just Not a Pretty Bake It Tastes Good Too. 

Teas and coffees are sponsored by Mike Gregory & Georgina Dale from Avocado Audiovisual



Please make sure you are on time, as once the session starts you may not be able to get access.


How to find us?

Please meet us at the main entrance (off Katharine Street) 10 minutes before the event.  


What do others say about the experience?

Do you have questions about Public Relations Workshop - How to promote your business to the media ? Contact XpertSM

Save This Event

Event Saved

When & Where

Croydon Town Hall
Katharine St
CR0 1NX London
United Kingdom

Tuesday, 19 December 2017 from 14:30 to 17:30 (GMT)

  Add to my calendar



Here at XpertSM, we’re experts in social media marketing. And it's your lucky day,  we specialise in working with small businesses, like yours. That means marketing strategies personalised to your business and budget-friendly packages so you don’t break the bank while growing online. Plus, forget all the corporate jargon - We speak with you in terms everyone understands, so you can be as included in the process as you’d like.


Find out more here:

  Contact the Organiser
Public Relations Workshop - How to promote your business to the media
Things to do in London Course Business

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.