Python for Web Analytics
Date and time
Location
Mezzo Labs
26-28 Underwood Street Old Street London N1 7JQ United KingdomRefund Policy
Description
The Python for Web Analytics course focuses on how Python can be used in Web Analytics to simplify and accelerate data processing, manipulation and visualization. This hands-on training will provide real life examples of using Python in web analytics including connecting to API’s, manipulating DataFrames and visualisation.
What this training will cover
- Python set up: How to set up Python on your machine/ online access via Microsoft Azure Notebooks. Jupyter notebook environments & required/useful libraries.
- Input/Output: I/O from multiple data sources. Including how to connect to several common web analytics reporting API’s such as Google Analytics, Adobe Analytics and Webtrends.
- Data Manipulation: Merging, concatenating and wrangling different data sets using Series & DataFrames in Pandas
- Data Visualisation: Exploration of Matplotlib, Seaborn and Plotly and their relative abilities to clean and display data
What this training will teach you to do
- Connect and query the Google Analytics Core Reporting API/Adobe Analytics API/Webtrends reporting API
- Manipulate web analytics data to answer common analytics questions
- Introduction to multiple visualisation packages and how to build a reporting dashboard within Python.
Who is this training for?
This course is suitable for those with basic programming knowledge. Tailored towards web analysts, this course aims at providing the foundations for users wanting to make the leap from analysis in Excel to Python.
The Python for Web Analysts training is aimed primarily at data/web analysts and digital marketers but is suitable for anyone wanting to advance their knowledge of how to start utilising Python in their workflow to reap the benefits of the automation, aggregation and visualization potential Python offers.
Why Train with Mezzo?
- One-day classroom-based training course in central London
- Small groups of maximum 10 attendees
- Expert Tableau trainer
- Hands-on practical exercises and interactive quizzes
- Post-course online training manual
- Post-course email-based support for 3 months
- Excellent coffee, artisan sandwiches and plenty of snacks through the day
Location
Our new, bright dedicated training facility is only 10 minutes away from Old Street station in London.
Organised by
Mezzo Labs is a premier web analytics, insight and optimisation agency, specialising in the implementation of Google Analytics, Adobe Analytics, Tableau and a host of specialist tools.
Founded in 2006, Mezzo has built a client list of some the biggest names in UK financial services and retail, and delivered training to many of these clients.