Data: it's something that PRs have that journalists want, but what type of data is useful, and how is it best to pitch it to editors? We'll be joined by data journalists from the Financial Times and The Times to learn about what they are actually using data for, the type of stories they are looking to extract from it, how they want it to be packaged up for them, and how you can tell if the type of data your client produces would be of interest to them.

Seats are £50 and are limited to 48 PRs. Please submit a question for Tom & Sam on the booking form – attendees will have the chance to ask follow ups during the session. Book now if you want to join us.

T&Cs

Cancellations are permitted up to 48 hours before an event. You can transfer to a different session up to 48 hours before the event (subject to availability), and delegate substitutions are accepted at any time. Please contact our event team at events@roxhillmedia.com for cancellation, transfer and substitution requests. Please note the line up may be subject to change last minute due to unforeseen circumstances.

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Q&A: How to pitch to data journalists