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Quantitative Semiotics: The Automation of Cultural Insights

Further

Thursday, 3 May 2018 from 08:30 to 10:00 (BST)

Quantitative Semiotics: The Automation of Cultural...

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MRXtalks Live Event Ticket 2 May 2018 Free  

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Following on from the last successful MRXTalk Live, Lean Customer Insight, we are excited to bring you our next event, this time about semiotics or, to be more exact, quantitative semiotics.  

QUANTITATIVE SEMIOTICS: THE AUTOMATION OF CULTURAL INSIGHT

Will take place at Further HQ in Old Street, London, on the morning of Thursday 3 May, starting promptly at 09:00. There will be breakfast provided beforehand from 08:30. 

Tim Spencer and Andy Dexter from Signoi will talk about why quantitative semiotics is quickly becoming the new way to quickly and cost-effectively unlock category insight and decode culture.

About Signoi

The team at Signoi are pioneering new ways to use technology, machine learning and automated analytics to extract meaning from natural language, social media, advertising and brand communications, at speed and scale.  Tim is a semiotician and cultural strategist who’s been solving complex problems for brands since the 90s, whilst Andy Dexter is a market research industry veteran who founded, and sold, Truth Consulting.

About MRXtalks
 
MRXalks are informal, informative and designed to offer fresh perspectives on the world of consumer research. We start at 08:30 with breakfast and finish at 10:00 latest, so you won't miss much of your working day. 
Do you have questions about Quantitative Semiotics: The Automation of Cultural Insights? Contact Further

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When & Where


Further HQ
4 Wellesley Terrace
N1 7NA London
United Kingdom

Thursday, 3 May 2018 from 08:30 to 10:00 (BST)


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Organiser

Further

Consultants, researchers and technology experts ready to support you and your organisation in becoming more people-centric, empathic and instinctive.

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Quantitative Semiotics: The Automation of Cultural Insights
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