This course will be delivered virtually via Zoom in two separate 3 hour sessions. The first of these will take place on Thursday 6th November at 10.00am and the second will take place on Thursday 13th November at 10.00am. It is necessary to attend both sessions to complete the full training.
The cost of living crisis, the changing giving habits of donors and the acceleration of Artificial Intelligence are changing how nonprofits fundraise. This course will help you regroup, plan and then reboot your digital fundraising.
Who is this for?
This course is aimed at those who want to progress their digital fundraising. You might have taken your first steps with donations via digital channels during lockdown, or maybe you started digital fundraising a while ago. Either way, this course will help you refresh your approach, stay ahead of the latest trends and plan for how to fundraise online in volatile, rapidly changing times.
You will learn:
- How to evaluate your digital activity and its impact
- How to understand what donors really want
- How to resource a digital project or campaign
- How to stand out from other digital campaigns in the arts and charity sector
- The latest trends in digital fundraising, including changing donor behaviours
- How to introduce AI into your fundraising approach
- How to choose the best digital channels and tools to suit your audience and organisational values
- How to measure your approach
- How to develop a digital fundraising action plan
- Where to access useful resources and tools
Refund Policy
Please see https://artsfundraising.org.uk/courses/ for our refund policy.
