HOW DOES THIS WORK?
We have been delivering training courses throughout the UK for the past 5 years and the same courses are now available online. You can choose between a scheduled course or book a bespoke session for you or your team.
Each session is customised and well suited for individual or small groups. All sessions are practical and save you the cost and time of travelling.
- 4 hours live online workshop
- Training course recording available for 1 month
- Delivered in a small group of 4
- Interactive sessions and you can ask questions
- Training content will be shared with you after your session
- 1-to-1 optional consultation after the course to answer any specific questions
WHAT WILL I NEED?
- Online conferencing set-up. We will send you the link to join the course.
- Speakers and a microphone
- OPTIONAL – A webcam
If you prefer to book online training other than the date scheduled, we can help with that too. Get in touch to discuss.
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COURSE INFORMATION
In the UK, the marketplace industry is dominated by Amazon and eBay – and Amazon is a huge force throughout Europe and the rest of the world. Selling on marketplaces can be a cost-effective way to attract new business, as the marketplaces already have an active customer base looking for your products.
This comprehensive course is aimed at new and early-stage sellers and will give you excellent tips that you can implement immediately in your business. Each session is tailored to the experience and sectors of the attendees, giving a truly personalised training session. At the end of it, you will take away an action plan to help you grow your business.
We’ll cover how to establish a successful supply chain in the UK, and we will connect you to our trusted sourcing partners here in the UK and abroad.
Who is this workshop suited to?
New Employees, New Sellers and Startup sellers
What will you learn?
Product Research
- Getting started with product ideas
- Finding products with a high demand
- Learning more about the competition
- Calculating profitability
Initial Setup
- Amazon Store Setup FAQs
- Getting Amazon Category Approval
Listing Product
- Creating a new product listing
- Listing existing products on Amazon
- Amazon bulk listing via CSV file
- Product listing best practices
Product Launch
- Amazon products launch best practices
- Improving product ranking
- Product reviews best practices
Account Health
- Amazon policies and avoiding suspensions
- Amazon account health check
Reporting and Analytics
- Understanding Amazon business reports
- Using business reports to improve sales
Product Promotions / Sale
- Product Promotions – vouchers, lightning deals
- Product offers
Alternative Amazon Business Models
- Retail arbitrage – can you build a sizable business?
- Dropshipping - can you trust your suppliers?
Fulfilment by Amazon (FBA)
- Creating Amazon FBA listings
- FBA and FBM – know what’s best for you
- Multi-Channel Fulfilment – sell on a website and fulfil via Amazon
Amazon Advertising
- Keyword Research
- Sponsored Ads Setup Live Demo
- Automated vs Manual Ads
- Understanding Amazon Advertising Metrics
- Optimising your Campaigns
- 4 ways to improve your Advertising Cost of Sales (ACoS)
- Creating your own Amazon advertising plan
Selling Internationally
- Amazon Global Selling – listing your products on Amazon EU and the USA
- Shipping settings – UK and international
- Multi-Channel Fulfilment – sell on a website and fulfil via Amazon
Product Sourcing
- Product sourcing best practices locally and Internationally
- Introduction to logistics – FOB, CIF, Ex Works
- Introduction to tariff codes, import duty, taxes and restrictions
Prerequisites for this course
This course is aimed at Amazon sellers with a little experience of selling on Amazon though it is not essential. Typical attendees are retailers, digital marketers, company directors and managers.
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Looking for a bespoke course? We are happy to provide online or in-house Amazon training for you and your team.
Call us on 0161 3272 923 or 0751 88 39629 Please note by booking a ticket to this event, you agree to our event T & Cs ( Please read )
* Register as an Individual, if you are not VAT registered.