£60

Researching Overseas Markets Masterclass - Guildford (081117)

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Location

Holiday Inn Guildford

Egerton Road

Guildford

GU2 7XZ

United Kingdom

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Refund Policy

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Refunds up to 1 day before event

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Event description

Description

To be a successful exporter, a thorough understanding of your market and your customers is key. Choosing the wrong markets for entry strategy can be costly for any business.

This one-day masterclass, led by a market research specialist, will provide you with a full understanding of all the stages of the research process and give you a step-by-step guidance on how to develop your own marketing research projects in conjunction with your current export plans.

What you will learn:

  • Understand key criteria for selecting and prioritising export markets;
  • How to plan and undertake a market research project;
  • Make effective use of the internet and other sources of desk research;
  • Use market research to gain an in-depth understanding of potential customers and partners;
  • How to draw conclusions from the research findings.

Cost: £60 (incl. VAT)



Eligibility:

Places are limited to two delegates per company and must have been trading for a minimum of 12 months. You must be looking to increase your overseas market access. Delegates should be exporters or those new to exporting and is not suitable for agencies or intermediaries for example: translation agencies, web developers/agencies, international business development agencies etc.

To view our full terms and conditions, please follow this link.

This event is part-funded by the ERDF SEIBG programme.

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Date and Time

Location

Holiday Inn Guildford

Egerton Road

Guildford

GU2 7XZ

United Kingdom

View Map

Refund Policy

Refunds up to 1 day before event

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