Retail Media Impact Summit 2025

Date: 24th September 2025

Time: 9:00 am CET - 23:00 pm CET

Location: TOBACCO Theater (Nes 75-87, 1012 KD Amsterdam, Netherlands)

Event Page: https://iabeurope.eu/retail-media-impact-summit-2025/

Tickets:

Full Price Ticket for IAB Europe members - 450 eur (excl. BTW)*

Full Price Ticket for non-members - 500 eur (excl. BTW)*

*BTW number (belasting over de toegevoegde waarde) or VAT number is the Dutch equivalent of the Tax Identification Number.

Tickets include access to the full-day conference on 24th September, along with an exclusive networking dinner at the end of the event.

Event Description:

IAB Europe is proud to present the first-ever edition of the Retail Media Impact Summit in partnership with VIA – a bold new leadership event created to define the future of Retail Media across Europe and beyond.

Find out more here.

In its first-ever edition, this exclusive gathering will bring together the brightest minds—visionary leaders, top retailers, and innovative advertisers—to address the most pressing challenges, spark bold ideas, and shape the industry’s next chapter. Find out more here.

On 24th September 2025 join us at TOBACCO Theater, a striking venue in the heart of Amsterdam that blends industrial character with cultural charm. Located on the city’s vibrant cultural main street, this former tobacco auction house has been transformed into a contemporary, multi-functional event space.

Programme:

09:00-09:45 registration & networking​

09:45-09:50 welcome and introduction​

09:50-10:25 keynote + Q&A​

10:25-10:45 fireside chat ​

10:45-10:50 morning closing-of ​

10:50-11:10 coffee break​

11:10-12:00 break out sessions​

Podcast recording / meetings​

12:00-13:00 lunch break​

13:10-14:15 break out sessions​

14:15-15:30 break out sessions​

15:30-15:50 coffee break​

15:50-16:10 closing keynote​

16:10-16:30 event wrap up ​

19:00-23:00 networking dinner​

See the full Program and Speakers here.

Terms and Conditions

1. I agree for VIA (IAB Netherlands) to pass on my personal data to IAB Europe for the purposes of organising the Retail Media Impact Summit. I have read and understood IAB Europe's Privacy Policy that governs my personal data.

2. I agree to receive commercial information regarding Retail Media Impact Summit and its future editions from IAB Europe. The consent can be withdrawn at any time and does not affect the lawfulness of processing based on consent before its withdrawal. You can withdraw your consent by sending a declaration of withdrawal to the following email address communication@iabeurope.eu