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RIBA Guerrilla Tactics 2019: Understanding the Developer Mindset

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Royal Institute of British Architects

66 Portland Place



United Kingdom

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Eventbrite's fee is nonrefundable.

Event description



Winning Business and Creating Your Own Opportunities

Conference Day, Tuesday 5 November


Delegates will gain a better understanding of the development process, fresh insight into where value comes from and the ability to use this knowledge to better service clients, and eventually for those so inclined, the capacity to create a new income stream.

Small sites abound up and down the country and now there is the challenge of what to do with the high street. They all share the same problem – it’s not efficient for large developers to take these sites on and councils are under-resourced. Architects have always been adept at spotting the potential of awkward sites but rarely are they able to extract value from the development activity - funding, building, and selling - in an efficient way because these are not skills they are taught.

Creative Directors:

Amanda Baillieu, Archiboo and Gus Zogolovitch, Unboxed Homes

Keynote Speaker:

George Ferguson, RIBA Past President and former Mayor of Bristol


Jonny Anstead, TOWN
Roger Black, Blakc & Colleagues
Meredith Bowles, Mole Architects
Lou Dawson, Rome
Jake Edgley, Edgley Design
Sophie Goldhill, Liddicoat & Goldhill
John Kinsley, John Kinsley Architects
Tomas Kozelsky , KOGAA Studio
Susan Marling, Just Radio
Selina Mason, Lendlease
Will Mawson, Mawson Kerr
Jackson Moulding, Ecomotive
Mary Riley, Mary Riley Solutions
Steve Sanham
Oliver Salway, Softroom
John Smart, Craftworks
Matthew Tebbot, Wedlake Bell
David Tigg, Tigg Cole
Leanne Tritton, ING Media
Emma Zangs, Communication and Movement Coach
Roger Zogolovitch, Solidspace

Speed Mentoring

The Conference Day will be followed by a lively speed mentoring event, providing delegates with the chance to meet inspiring industry leading architects. There will be three rounds of 20 minute mentoring. All delegates will be emailed more information about how to register for the mentoring event in October.

CPD Day, Wednesday 6 November

The CPD day will offer a full day of 21 seminars covering all ten RIBA Core Curriculum topics, with engaging sessions from expert practitioners on relevant issues.

Morning plenary

Towards sustainable practice

Chaired by Mina Hasman, Sustainability Lead at SOM, Alasdair Dixon, Co-founder at Collective Works. With presentations by Tate Harmer, Architype and Arboreal

CPD sessions

Applying behavioural insights to spatial design
Edward Gardiner, Behavioural Design Lead at Warwick Business School

Building your practice's brand recognition
David Tanguy, Creative Director, Praline

Coaching your business to success
Lesley Anne Rubenstein-Pessok, Founder & Managing Director, LAR Consultancy. Lesley is also a mentor for the London & Partner Business Growth Programme

Collaborating well with engineers
Steve Webb, Director, Webb Yates

Creating a process for community-led design
Myra Stuart and Grace Crannis, The Glass-House Community Led Design

Digital marketing for architects
Daniel Nelson, October Communications

Embedding sustainability in everyday practice
Craig Robertson, Head of Sustainability, AHMM

Enabling and managing practice growth
David Ayre, Director, Ayre Chamberlain Gaunt

Getting to grips with cash flow management
Neil Boyde, COO, Grimshaw

Update on the new RIBA Professional Services Contracts
Sarah Lupton, Partner, Lupton Stellakis

How to claim R&D tax relief
Introduction by Reena Champaneri, BDO
With examples from practice by:
Phyllida Mills, Director, MillsPower
Barbara Kaucky, Director, erect architecture

Mental health and well-being lunch time roundtable
Katie Vivian, Operations Manager, and Mark Thomas, Supporter Relations Officer, Architects Benevolent Society

Taking the strain out of renewing your PI Insurance
Mark Klimt, Partner Professional Indemnity, DWF Law LLP

Navigating your appointment
Richard Kniveton, Associate, Clyde & Co.

Optimising your personal effectiveness
Johan Taft, Business Coach and Mentor, Magnify your Greatness

Planning Clinic
Gerry Cassidy, Partner, BPTW

Promoting a child-friendly city
Susanne Tutsch, Director, erect architecture

Top tips for calculating and negotiating fees
Professor Stephen Brookhouse, University of Westminster

Understanding and complying with the new Code of Conduct
Speaker TBC

Working with 20th Century buildings
Fiona Lamb, Conservation Lead, Avanti Architects

Specifying healthy building products and materials
David Gale, Director, Gale & Snowden Architects

This event is RIBA CPD Certified. The Conference Day is worth 6 hours of structured CPD and the CPD Day is worth 5 hours.


2 Day RIBA Member: £230

2 Day Non-Member: £290

1 Day RIBA Member: £150

1 Day Non-Member: £199

2 Day Student: £97

1 Day Student: £50

If you have any questions please contact thomas.egerton@riba.org or call 020 7307 3749.

Join now to get the member rate

RIBA Members receive up to a 50% discount off the cost of our professional events including Guerrilla Tactics, Future Leaders and Smart Practice Conference.To take advantage of this discount as well as the other RIBA Membership Benefits, join online here. For membership enquiries please email membership.development@riba.org


Do I have to bring my printed ticket to the event?
Yes, please bring your printed ticket to the event as proof of purchase.

What is the refund policy?
Tickets can be refunded if refund requests are received no less than 7 days before the event start date. Substitutes may be possible, please email thomas.egerton@riba.org for more information.

Please note, this event will be filmed and photographed.

The film and photos from the event will be included in a delegate resource pack and will also be used in the promotion of future events. Should you wish not to be filmed or photographed, on the day of the event please notify staff at the registration desk and we will observe you request.

Guerrilla Tactics is kindly sponsored by Total Synergy.

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Date and Time


Royal Institute of British Architects

66 Portland Place



United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

Eventbrite's fee is nonrefundable.

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