£0 – £10

Roger Christiansen - Digital transformation in the Publishing Industry

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The Water Rats

328 Gray’s Inn Road, King’s Cross

WC1X 8BZ

United Kingdom

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Roger Christiansen will provide advice based on his experience of e-business transformations. He will also explain how, after the initial digital shock, some of the major players in the publishing industry have adapted to the new digital world and come out stronger and fitter for the future.

Roger has spent most of his career as a marketing professional working in hi-tech companies big and small; from start ups like Research Machines to global brands IBM and Ricoh. His main focus is in transforming business through better marketing; looking beyond the tactical to seek strategic, long-term solutions.

In his career he has often been involved in taking new technologies to market, such as one of the first global e-learning solutions, to high speed print-on-demand colour inkjet in the books market.

New business development - especially new business and customers - is another key focus. Roger has devised and lead a number of initiatives to reach different sectors such as Publishing and Vocational training solutions.

He is now building a new career as a Freelance Marketing Consultant.

https://oxfordmarketingblog.wordpress.com

Members have free entry, whilst guests and other visitors can buy tickets for this event here [includes buffet with wine].

Annual membership £25 [annual student concessions £15]



Please note this meeting will be preceded by the Galley Club AGM scheduled for 6:15pm-6:30pm.

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The Water Rats

328 Gray’s Inn Road, King’s Cross

WC1X 8BZ

United Kingdom

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