Roundtable Lunch by Agency Folk (7th Oct)

Agency Folk Roundtable Lunch - 7th October

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Note: This exclusive and intimate invite-only event is for UK based agency leaders (directors and decision-makers) working with eCommerce and/or DTC brands. Services offered by the agency should include at least one of the following - SEO, PPC, Paid Social and Web Development. The agency should not have internal email marketing expertise. For more information, please see below.

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As the wise African proverb tells us...

"If you want to go fast, go alone. If you want to go far, go together."

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Running an agency comes with challenges and opportunities. This exclusive invite-only lunch brings together a hand-picked group of agency leaders who understand what it takes to scale, lead, and thrive.

With no more than 8 guests, we’ll dive into the real conversations that matter. Expect frank, no-fluff discussions with people who ‘get it’. It’s like group therapy for agency leaders - where every conversation is supportive and confidential (Chatham House Rules), challenges are shared, and wins are celebrated.

💡 Why join?

1. Connect with equals – Sit down with other leaders of agencies who understand your world.

2. Learn from the hive mind – Leave with actionable ideas, fresh perspectives, and maybe even a breakthrough or two.

3. Build meaningful connections – This isn’t networking, it’s relationship-building.

4. Leave recharged – Walk away with clarity, confidence, and a few great stories.

Spaces are strictly limited.

If you lead an agency which meets the criteria for attendance (see FAQ) and want to share, learn, and be inspired by other top-tier leaders – register your interest today to have your chance to take your seat at the table. We will be in touch if successful.

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Event Details:

📍Venue: The Ivy King's Cross, Granary Square Brasserie, 1 Granary Square, London N1C 4AA (map)

🔥 Topic: Your agency triumphs and those business challenges keeping you up at night, with a few thought-provoking topics on the table to kick-start the conversation.

🔍 How it Works?

👋 Kick-off with intros & wins: We’ll start by getting to know each other and celebrating recent agency triumphs.

🔥 Tackle the tough stuff: Next, we’ll dive into the business challenges that keep you up at night – the real, unfiltered conversations.

🤝 Collaborative problem-solving: Together, we’ll share advice, ideas, and strategies to move past roadblocks.

🚀 Leave inspired & ready for action: You’ll walk away energised, with fresh perspectives and practical steps to take forward.

✨ Why Attend?

🤝 Join powerful conversations: Take part in a guided discussion with ambitious agency leaders who understand your world.

💡 Solve real challenges: Tap into the collective brainpower of the group to find solutions and fresh perspectives.

🌱 Build meaningful connections: Forge deeper relationships with other directors and decision-makers.

🚀 Unlock collaboration opportunities: Discover ways to partner and grow together.

👥 Attendee Criteria:

• A select group of UK based agency leaders (directors and decision-makers) working with eCommerce and/or DTC brands.
• Services offered by the agency should include at least one of the following - SEO, PPC, Paid Social and Web Development.
• The agency should not have internal email marketing expertise.
• Attendees typically hold roles such as Director, Head of Department, C-Suite Executive, Chairperson, Founder, or Owner.

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Price: £100+vat (+ Eventbrite fee)

What's included:

• Event planning and hosting
• A delicious two-course lunch
• Tea, coffee and water
• Facilitated Roundtable Discussion
• Service charge at the venue.

Dietary Requirements: Please share any dietary needs or allergies when booking via the online form, and kindly remind the venue staff on the day.

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Hosts:

Michael Murdoch - Founder of The House, Story Cube & Agency Folk

With nearly 20 years of experience, Michael has worked with organisations across the globe, from household names like Fairtrade, Diabetes UK, NHS, and the United Nations to fast-growing startups and agencies. A seasoned brand strategist, Michael helps businesses dream, create, and amaze through branding, animation, and website production. In recent years, he’s channelled his expertise into bringing agency leaders together – creating events like Agency Folk to spark conversations, collaboration, and growth in the sector he knows best.

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Gabrielė Žilionytė - Global Partnerships at NFQ.email

Partnerships, to me, are not about chasing the deal; they’re about alignment, mutual growth, and long-term impact. Whether it’s working with agencies, affiliates, or product teams, I focus on creating win-wins that actually feel good for everyone involved. I’ve worked across SaaS, Affiliate, and Digital Marketing, but no matter the industry, my approach stays the same: Listen deeply. Communicate clearly. Build with intention.

NFQ.email: We specialize in building, managing, and optimizing email marketing programs for eCommerce, DTC, and B2C brands – from automated flows to newsletters and campaign strategy. We often partner with agencies that handle SEO, PPC, paid social, or web design/dev who either don’t yet offer email marketing or want a trusted expert to plug in without building a new team. We act as an extension of our partners - white-label or co-branded - to help their clients drive more retention, revenue, and brand loyalty through email. Our goal is to unlock this often-underutilized channel in a way that feels seamless and collaborative.

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The Ivy King's Cross (Granary Square Brasserie)

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And finally...

Can't make this event? Not to worry, join the mailing list to stay in the loop.

Refund Policy: Up to 30 days before the event starts. Eventbrite fee is nonrefundable.

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Host: Michael Murdoch (Founder of The House, Story Cube and Agency Folk)

Questions: michael@thehouselondon.com