Rugby Place Brand Activation Workshop

Please join us for important and open discussions about Rugby's place brand – part of wider regeneration efforts in the town centre and beyond. No one single person or organisation owns a place brand; it belongs to the place.

At this event, we will share how we want Rugby to be presented and perceived by communities, investors, businesses, employees and visitors, now and in the future.

Through the implementation of place brand values, everyone in Rugby can adopt joined-up behaviours and decision-making processes.

Now it’s time to take collective action to shift perceptions of Rugby.