Safeguarding your Intellectual Property: For Creatives

Safeguarding your Intellectual Property

For creative companies and entrepreneurs, the greatest business asset often does not lie in buildings and physical assets – it lies in people and the intellectual property they create. That is why understanding how IP is created, commercialised and protected is key to unlocking the value of your business.

At this interactive event, we’ll be discussing the key factors you need to consider:

• What is IP and how you value it

• Copyright: what it is, how long it lasts and how businesses use it

• Trademarks: how register a strong mark

• Licences, patents, databases and design right: what is involved

• Infringements: what to do if your IP is passed off

With a mix of the law, interesting case studies and your chance to put your questions to our expert panel, this promises to be a valuable session. So, join us as we reveal how you can safeguard your greatest asset and unlock your business’ full potential.

Your expert speakers

Elle Margerison is a commercial lawyer with a deep interest in the field of intellectual property. She supports from across Yorkshire, delivering targeted advice on business issues.

Natasha Guest is an experienced litigator within Berwins' Dispute Resolution team. With a wealth of experience her approach has been described as tenacious and she is focused on addressing the needs of every client she supports with the highest levels of client satisfaction.

Where: York Guildhall

When: Tuesday, 19 July, 2022

Time: 12 Noon to 2 pm

Hosted by Berwins, in partnership with Guild of Media Arts