The Covid pandemic has changed the way businesses operate and many small businesses are crying out for help... help that Accounting Firms are ideally placed to provide.

But, the pandemic has also changed how and why businesses buy any product or service... they'll only buy something if they really understand the value it will provide.

This half day, online workshop is designed for accountants and their teams who want to improve the way they sell their services to new and existing clients.

The workshop will help attendees understand what’s important to their clients, how to make a strong initial impression and sell effectively with genuine empathy and without appearing “pushy”.

Agenda

1. Why Selling Has A Bad Reputation
2. Why Clients Buy Anything / Understanding Your Value
3. Defining Your Market
4. Finding New Clients
5. The Sales Process
6. The First Meeting
7. Qualifying Prospects
8. Gaining Conceptual Agreement
9. Handling Objections
10. Effective Proposals
11. Following Up - When & How Often?
12. Your Action Plan

Attendee Feedback:

"5 Stars! I really enjoyed the session. Three hours was spot on. I know that this training course will be of definite benefit to my business and am looking forward to putting my learnings into action."

“I found the Sales cycle and the session talking through common objections and how to handle them very beneficial”.

“I would recommend Phil, he gave clear explanations, helpful tips and also explained the benefits of the tips from our point of view and from the customer’s point of view”.

"It was a great workshop, pitched at the right level for me as I need a structured approach to working and I can sometimes find the selling process overwhelming. I am, really pleased I attended as I took so much value from it to implement in my business. Thank you Phil."