Scaling your Sales Process with AI by HubSpot

The legacy playbook of "do more, sell more" is broken.

Hiring more reps, demanding more activities, and adopting more technology no longer guarantees productivity. Growth has stagnated, reps are struggling to connect with customers, and leaders are unable to scale predictably.

As a startup, you have a unique opportunity to build an AI-powered sales strategy from Day 1—one that’s lean, scalable, and customer-centric.

Join NatWest Accelerator host Leonardo Pinto and Anna Gordon (Head of HubSpot for Startups UKI) for a practical and insightful session covering:

• 🔍 Mapping your Sales Process
• 🤖 Top Use-Cases for AI in Sales
• ✅ Actionable Next Steps for Adopting AI in Your Startup

Whether you're pre-revenue or scaling fast, this session will help you rethink your sales strategy and leverage AI to drive smarter growth.

About HubSpot for Startups

HubSpot is an AI-Powered CRM. Startups can manage contacts in the Customer Platform, sell better through HubSpot’s robust suite of sales tools, manage all marketing through a full suite of marketing automation tools, and close the loop with customers with service tools. Through HubSpot for Startups, the mission is to connect startups with the right knowledge, tools and resources needed to scale. Through Natwest, save up to 90% on HubSpot.

Link to apply to HSFS : https://app.hubspot.com/signup-hubspot/hubspot-for-startups?partner-code=nyMj2CJkdWES&program=startups

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Whilst we feel this topic is beneficial to business owners, the views expressed are not intended to be and should not be viewed as individual advice or as a recommendation by Royal Bank of Scotland, NatWest, Ulster Bank, or any third party. You should seek independent advice in respect of issues that are of concern to you.

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