Skip Main Navigation
Page Content
This event has ended

Save This Event

Event Saved

Selling at a Higher Level- Sales Development Programme


Wednesday, 9 October 2013 from 10:00 to 12:00 (GMT)

Selling at a Higher Level- Sales Development Programme

Ticket Information

Type End Quantity
Solo ticket Ended Free  

Share Selling at a Higher Level- Sales Development Programme

Event Details

This event is the first of a series of 3, other dates as as follows: 





The Selling at a Higher Level programme is based on durhamlane’s sales methodology and is proven to increase the confidence of software sales professionals and business owners.

Programme Objectives

This short, sharp and engaging programme is designed to make a measurable difference to your sales performance.

At the end of the programme:

  • You will understand the importance of the sales process.
  • We will have shared techniques that engage prospects and help you to build rapport more quickly.
  • You will think value and understand the power of questions and qualification.
  • You will spend time more wisely having ‘conversations with purpose’.

Programme Delivery

The programme will be delivered across 3x two hour virtual workshops using Cisco’s virtual technology environment. Delivery will be into the national hubs.


Target Audience

The course is aimed at software sales professionals and software business owners and will be via invitation only. A select number of people/organisations will be invited from each hub.


The delivery schedule can be agreed once the programme has been confirmed.

Topics will include

  • Confidence and motivation. Developing a sales mindset.
  • An introduction to the durhamlane sales methodology & our Sales Mantras.
  • Prospecting techniques that really work.
  • Identifying business pain and developing a sales proposition based on value.
  • Spend time where you can be most effective including understanding and embedding durhamlane’s ‘Magic 35’ qualification diagnostic tool.
  • Think like your customers and prospects. Why people buy & why they buy from you. Closing techniques that really work.


durhamlane & Sunderland Software City reserve the right to cancel this event. 

Do you have questions about Selling at a Higher Level- Sales Development Programme? Contact durhamlane

When & Where

Coventry University

Wednesday, 9 October 2013 from 10:00 to 12:00 (GMT)

  Add to my calendar



durhamlane is an independent thought leader on sales performance.  We deliver a measurable difference by improving sales processes, training and coaching sales and non-sales people and embedding best practices through technology. We provide a range of business development, key account acquisition solutions and sales recruitment services, all designed to increase the footprint and success of our clients - something we call 'Selling at a Higher Level'.

Call us on:

0191 481 3800

Email us at: 

  Contact the Organiser

Interested in hosting your own event?

Join millions of people on Eventbrite.

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.