Seminar: Implementing an effective data strategy - a key factor for CRM suc...
Event Information
Description
Implementing an effective data strategy - a key factor for CRM success.
DATE AND TIME
Thursday 10th May 2018, 15:00 to 18:00
This event is only open to employees of membership organisations.
PROGRAMME
15:00 - Registration, Refreshments & Networking
15:30 - Introduction
With over 27 years in exhibitor and sponsor sales and growth, the executive director of the AAE, introduces the sessions, in context of the bigger picture for associations and their purpose.
Damian Hutt, Executive Director, AAE
15:35 - Presentation
Michael Collins, Managing Consultant, Database Marketing Counsel
16:20 - Presentation
Andy Shilton, Information Services Director, Chartered Institute of Insurance
17:00 - Exchange Session
Discuss with the speakers and experts, around tables, how you can apply what you have learnt and your own special issues, to resolve barriers to success, and map a clear route to improve performance.
17:30 - Drinks & tour of the Central Hall Westminster
18:00 - Close of event
