Sensing and seizing the market

Are you a business leader or decision maker with a new product or service? If you need time to think and support to bring it to market, this is for you.

Duration

three-days

Benefits

This programme gives you

• the time to focus on the challenges away from the day-to-day of your job.
• access to academic and industry experts in digital innovation
• a clear and repeatable framework to accelerate your route to market.

Modules

Over three days our experts will guide your idea or concept to develop a value proposition and turn that into an action plan to take your concept to market.

Day one – getting to know your idea

• The principes of innovation
• Market insights and customer needs
• Defining the opportunity

Day two- develop your value proposition

• Concept development
• Engaging the market
• Funding and resources

Day three – action plan to take your idea to market

Market testing

Concept evolution

Business model design.

By completing the order form, you are submitting your expression of interest to attend this event. Once your eligibility has been confirmed with a member of our team, you will receive confirmation of your place.

You can book your eligibility check directly with Peter on Calendly

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Can't make this? Get in touch with us to find out more about our other events on our innovation webform