SEO and Social Media Marketing

What's included:

• Grab an enrolment letter as a gift!
• Eligibility to earn a CPD & QLS endorsed certificate.
• Fully Online Recorded Class
• 24/7 & Lifetime Access
• Online support
• No hidden fees

The SEO and Social Media Marketing course explores the fundamentals of SEO and its integration with modern social media strategies. Learners gain a solid understanding of SEO principles, including keyword research, on-page and off-page optimisation, link building, and content strategy. The course demonstrates how SEO interacts with social media channels to improve search engine rankings, drive traffic, and increase engagement. By studying SEO in conjunction with social media marketing, participants will understand how to analyse performance metrics and implement SEO strategies tailored to different platforms, ensuring effective online promotion.

Participants will also learn about the latest trends in SEO and social media algorithms, content creation for marketing purposes, and tools for monitoring SEO performance. By the end of this course, learners will be able to plan and execute SEO strategies, optimise content for search engines, and integrate social media efforts to enhance digital marketing results. This course equips participants with the knowledge required to excel in the fast-paced world of SEO and social media marketing.

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Learning Outcomes

• Understand SEO fundamentals and their application across digital platforms effectively.
• Analyse keyword opportunities to enhance SEO strategy and content reach.
• Implement on-page and off-page SEO techniques for higher search rankings.
• Integrate SEO practices with social media marketing campaigns successfully.
• Evaluate SEO performance using analytics tools to refine marketing strategies.

Who is this course for?

• Marketing professionals seeking to improve SEO and online content performance.
• Business owners aiming to increase website traffic through SEO techniques.
• Social media managers wanting to integrate SEO into marketing campaigns.
• Digital marketers wishing to strengthen SEO knowledge for career growth.
• Students interested in pursuing a career in digital marketing and SEO.

Career Path

• SEO Specialist – Average Salary: £28,000 per year
• Digital Marketing Executive – Average Salary: £30,000 per year
• Social Media Manager – Average Salary: £32,000 per year
• Content Marketing Manager – Average Salary: £35,000 per year
• PPC and SEM Specialist – Average Salary: £33,000 per year
• Digital Marketing Consultant – Average Salary: £38,000 per year