€30

SEO Copywriting For Small Businesses (Workshop) - South African Business Cl...

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Location

Location

NABC (World Trade Centre)

Prinses Beatrixlaan 582

2595BM The Hague

Netherlands

Refund Policy

Refund Policy

No Refunds

Event description

Description

Introduction to SEO Copywriting for Small Businesses (Workshop)

This workshop will equip small business owners with a basic understanding of Search Engine Optimization (SEO) under the umbrella of content/web marketing. Learn about the main SEO elements required to improve your business' visibility in search engines as well as useful tools for supporting your SEO efforts. Learn how to ensure your products and services are more visible within Google without breaking the bank and paying for ads!


Audience: The workshop is suitable for those already engaged in basic online marketing/promotional activities but who may be new to the principles of SEO.

Date: Friday 11th September 2020

Time: 18:00 for 18:30 start. The workshop ends at 20:30 (snacks and drinks will be offered during the session).

Bring: Your laptop or tablet

Cost: 30 Euro


Workshop Outline

1. Introduction

2. What is Content Marketing and SEO?

3. Basic Elements of SEO

a. On-Page SEO

b. Keywords

c. Meta Titles/Descriptions

d. Off-Page SEO

4. Important SEO Ranking Factors

5. Tools for Improving Web Content

6. Main Take-Aways / Questions


Workshop Outcomes

Participants will be able to:

  • Understand basic SEO / content marketing techniques
  • Understand the most important SEO ranking factors
  • Utilize SEO tools on a basic level
  • Evaluate the SEO elements of a webpage


The SA Business Club in the Netherlands aims to inspire, activate, and connect small to medium-sized businesses in the Netherlands - those with ties to South Africa. The club is not just another networking group - we aim to support you in your endeavours by hosting interesting and useful workshops on a variety of business-related topics.

Website: http://southafricanbusinessclub.nl/ (under construction)

Facebook Group: https://www.facebook.com/groups/southafricanbusinessclubNL/

Facebook Page: https://www.facebook.com/southafricanbusinessclubNL/

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Date and Time

Location

NABC (World Trade Centre)

Prinses Beatrixlaan 582

2595BM The Hague

Netherlands

Refund Policy

No Refunds

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