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SEO & Website Marketing: Organically grow your visibility online

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Good Hotel London

Western Gateway

London

E16 1FA

United Kingdom

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Trainer: Natalia Nicholson, an advertising & marketing communications specialist, Director of Straight Talk To Success

This is a 4-Part workshop that will show participants that online marketing and social media is a very quick and cost effective way to reach thousands of customers.

The basic premise is to help your Brand or Business increase user engagement and to gain visibility, so you can sell more of your products or services, which in turn increases your profit!

This workshop is totally flexible to meet the needs of different skill levels and experience of participants.

Don’t worry if you cannot attend all of them. They are all stand-alone workshops in specific areas in social media and marketing. We do recommend attending all of them to maximise the positive impact it will have on your business.



What is the content of this course:

Selling Online:

• Payment processing
• Shopping carts
• Adding Buy Now buttons to your website
• Marketers Choice functionality
• Sales funnels
• Upsells & down sells
• Coupons codes, bundles & multi buys
• Click funnels

Search Engine Optimisation:

• Understanding the basics of SEO
• How do search engines rank websites
• SEO factors
• Keywords & how to optimize your site for key phrases
• SEO Strategy
• The value of content & how to organize for SEO benefit
• Onsite page optimization
• Internal links
• How to optimize images on your webpages
• SEO plugins
• Website speed
• Getting your site indexed
• Off page optimization
• Backlinks &High PR sites
• Factors that harm SEO
• Tracking and measuring SEO


Why Attend This Work Shop?

This is a half day hands-on course and is packed with up to date information to teach you exactly what you need to know to take your business to the next level and increase online sales.

You will also learn how to create a website that Google and other search engines will love, how to get mountains of website traffic using social media and how to convert that traffic into buyers of your goods or services.

Who Is This Workshop For?

If you are struggling to keep up with the rapidly evolving world of digital marketing and how to use it effectively as part of your marketing and sales strategy this work shop is for you! It is your fast-track, comprehensive, relevant and cost effective route to becoming a confident, knowledgeable Manager/ Director with the skills to implement online marketing and social media effectively for business growth and development in the short, medium and long-term.


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Date and Time

Location

Good Hotel London

Western Gateway

London

E16 1FA

United Kingdom

View Map

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