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Service Design: The Next Wave of Evolution for Dubai [Dubai Design Week 201...

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Hamdan Innovation Centre (Hi2)

Office 501, Business Village

Block B

Deira, Dubai

United Arab Emirates

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Part of Dubai Design Week 2017

Service Design: The Next Wave of Evolution for Dubai

An Introduction to using design to create better services to make happier customers


The most forward thinking companies are turning to Service Design to provide the catalyst required to initiate change within their organizations.

Services are everywhere and we know that better services create happiness, so it’s critical that they are designed well. It’s not just what a service does, it’s how a service makes people feel that counts and so because of this, organizations are now obliged to do more for their customers and for society than ever before.

This talk hosted by Engine Dubai, Managing Director James Samperi will focus on bringing to life the principles and practice of Service Design through Engine’s work with its clients. How designing services means helping organisations deliver genuine customer happiness.

It will share with attendees how to progress from a compelling service vision for their business, their employees and for their customers to designing compelling multi-channel services more quickly and holistically.

James will share proven competencies and our award-winning, Design-led approach of how we have helped to raise levels of customer satisfaction and NPS scores for industry-leading organizations through more customer-centered thinking, creating more meaningful and memorable emotional connections with their customers and colleagues. The result of using design to tackle business challenges is better multichannel services and experiences for happier customers.

Established in the UK for seventeen years and now also based in Dubai, Engine Service Design is one of the world's leading service design consultancies.

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Date and Time

Location

Hamdan Innovation Centre (Hi2)

Office 501, Business Village

Block B

Deira, Dubai

United Arab Emirates

View Map

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