Service design in theory and practice

We're fortunate to have three great presenters for our next Service Design Thinks Leeds on Tuesday 25 October.

In part 1, we have perspectives on service design in health from Jane Wood and Daniela Sangiorgi.

In part 2, Rory Hamilton will show how you can prototype experiences easily and effectively.

This event is open to everyone working in the design of services whether it be corporate/public/education/health/social sectors. This is a great chance to learn from three experienced service designers and gather together afterwards at the pub to explore thoughts further.

Everyone is welcome.

Venue: Old Broadcasting House, kindly provided by NTI Leeds (@ntileeds)

Part 1

Jane Wood | Director, mihealth Limited | @janelwood

Cancer, creative thinking and the patient experience – designing services around peoples’ needs

After receiving ‘belt and braces’ treatment for breast cancer in 2000 Jane set out on a personal mission to work with patients, support groups and health teams to develop a personal online tool to support people as they progress through their cancer journey. Now 10 years on, Jane will share not only her user centred approach but also some of the highs and lows she has experienced in her determination to get the system into the hands of patients.

Jane’s background is in fine art and interactive media, she has been an exhibiting artist, taught on undergraduate and post graduate courses and was a research project manager at the International Centre for Digital Content at Liverpool John Moores University where the concept for mihealth was developed. Her user centred insight and empathy with those she seeks to support also informs other providers and organisations, from concept development to the deployment of innovation digital tools and services.

Daniela Sangiorgi | Imagination, Lancaster University

Service Design and GP led Commissioning

Daniela has conducted research on Service Design since its outset and participated in the discussions about its nature and development. She has just published a book with Anna Meroni titled 'Design for Services' that aims to provide a first portrait of the discipline.

Recently Daniela has been investigating the way clinicians design and commission healthcare services and the potential role of design in these activities. In her presentation she will describe how she thinks service design could provide principles and tools to enhance patient engagement, collaborative design practices, and creative thinking for the now called Clinical Commissioning Groups.

Part 2

Rory Hamilton | Service Designer/Consultant | @everythingiknow

Experience Prototyping

Rory will speak about Experience Prototyping and its importance in developing and implementing services. He will show practical examples and speak about the potential pitfalls. Rory suggests a range of methods of prototyping over a service journey and through a number of channels - and shows how prototypes can be tested with users. He'll show how you can prototype 'bigger' experiences than just 'screen' ones, and that you can do it easily, learn fast, iterate and develop your ideas.

Rory is a freelance service design consultant, and educator in service and interaction design. He is an associate at livework and his clients include Orange, Nokia and the BBC. Rory was a senior tutor at the RCA in interaction design.

When: Tuesday 25 October 2011 | doors open at 6pm, talks start at 6:30pm

Venue: Old Broadcasting House, kindly provided by NTI Leeds (@ntileeds)

Tickets: Entry will be FREE, but you must have a ticket.

Book now and see you there!