San Francisco, California
London, United Kingdom
Service Innovation Workshop
Expert help to create experiences that will attract and retain more customers
Delivered by the WMG SME Team and Innovation Specialists ViaDynamics
This interactive workshop and follow up support will show you how to define unmet customer needs and deliver on these through your service, attracting customers, delivering distinct customer experiences, building loyalty and providing opportunities for new revenue.
You will hear case studies and learn new, practical methods & tools that you can use tomorrow. You will also receive 1:1 support & advice from our resident experts to focus on your specific business opportunities and challenges.
- Looking through the eyes of your customers (segmentation, personas)
- Defining unmet needs (research techniques, service safari)
- Developing better services/experiences (service blueprinting, touchpoint design)
- Service Safari around the University of Warwick
- Defining opportunities for your business.
Case Studies, Methods & Tools and practical exercises and advice throughout.
Due to the need to be fair and inclusive to all of the SME businesses in the region, we are only able to offer one free delegate place per company per workshop.
When & Where
WMG SME Group
About Us: The WMG SME Group is a dynamic team based at the University of Warwick, pioneering support for innovation in small and medium sized businesses. We accelerate productivity and growth in SMEs by applying research-led tools and techniques, building sustainable and collaborative relationships.
We provide workshops and technology demonstrations, access to cutting edge manufacturing equipment, and customised company projects. We also offer technology focused networking events and opportunities for joint research. Funded by Innovate UK, our support is available to SMEs in the manufacturing sector.
Support Themes: Smart Factories, Smart Products, Low Volume Manufacturing, Materials Testing, Customer Insights, and New Business Models
Contact Us: Twitter: @WMGSME or firstname.lastname@example.org