Setting the Foundation for Content Marketing - Manchester
£99.58
Setting the Foundation for Content Marketing - Manchester

Setting the Foundation for Content Marketing - Manchester

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Rise Manchester

231 Deansgate

Manchester, United Kingdom

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“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”


In this workshop we will cover the key elements of getting started with content marketing, such as; the importance of knowing your value proposition, how company culture can affect your content marketing efforts (and vice-versa!), the implications on your brand and much more.

The workshop has been designed for a broad range of professionals either planning to use, or starting to use content marketing to connect and engage with their target audience as part of their wider business growth strategy:  Marketing/ Digital Marketing/ Communication Managers or Executives, Copywriters, owners of small businesses, including start-ups.


This is an ideal event if:

  • You want to use a content marketing approach but don't know where to start. 
  • You've jumped on the content marketing bandwagon but have no clear foundation and framework in place.
  • You feel like you are on a content treadmill and simply producing content for the sake of it.


Those attending will leave with:

Clarity - We will briefly discuss what content marketing is and why it's become such a big deal.

Inspiration - Many people are overwhelmed at the thought of having to market themselves or their business. This session will help you to see the benefits of content marketing and motivated you to use it to bring your brand to life.
 
Practical tips - on how to set up, manage and use content marketing effectively to reach your target audience and grow the most important area of your business, your subscriber list.


Maximum of 10 places available

If you have any questions about this workshop, please contact: denise@onecirclecomms.com 

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Rise Manchester

231 Deansgate

Manchester, United Kingdom

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