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Setting The Right Price For Your Products or Services
Wed 19 July 2017, 10:30 – 13:00 BST
Setting the right price for a new product or service is vital and yet can be one of the biggest problems faced by small business owners. A price that is either too high or too low could have a serious impact on your sales and cashflow.
Your pricing must cover all of your costs (direct and indirect) and allow for a profit but you will also need to take into account what competitors are charging and what customers will be willing to pay.
This workshop will give you some practical strategies to help you work out what to charge in order to become profitable and achieve your business objectives.
We will cover:
- What are direct & indirect costs and how to calculate them
- Costs for service based business
- Costs for a production based business
- How much to charge?
- How do price and sales volumes interact?
- Different pricing strategies
By the end of this workshop you should have the knowledge and confidence to create an effective pricing strategy for your products and services.
For more information about the venue please visit: http://www.oaktreearena.com or call: 01278 782216.