Shaping healthy behaviour
Monday, 3 November 2014 from 18:00 to 19:00 (GMT)
San Francisco, California
London, United Kingdom
From carefully-designed supermarket floor plans, to fast-tempo music in bars and supersized food portions, our everyday environments encourage us buy more, drink more and eat more. Shaping behaviour through manipulating the environments in which we make everyday decisions (known as choice architecture interventions), has been used for years by marketers to increase sales. However, this can have a negative impact on population health, exacerbating the growing burden of disease caused by unhealthy behaviours. In this talk, hear about ways in which the public health community are now turning these interventions on their heads - using them instead to shape healthy behaviour change at a population level.
Speaker: Dr Olivia Maynard
When & Where
Thinking Futures - The University of Bristol's Festival of Social Sciences and Law
The Thinking Futures festival 2016 takes place on the 5 - 12 November and aims to share and celebrate research from the University of Bristol's Faculty of Social Sciences and Law.
The programme comprises a wide variety of events for the general public, schools, policy-makers and third sector organisations, held in Bristol.
Engage with our researchers and see how the social sciences inform key debates and advances in policy and practice for governments, education, charities, health services, legal systems, and public services around the globe.
There are nine events being held this year across a wide array of topics and the festival is being co-ordinated by the Centre for Public Engagement and PolicyBristol as part of the national ESRC's Festival of Social Sciences.