FOTAM 2020: Redefining Value in the Art Market

Event 2: Shared Infrastructures | Envisaging the sharing economy for the art world

Co-convener: Bernadine Bröcker Wieder

Speakers: Louise Hamlin, Founder & Director of The Art Business Conference; Baiqu Gonkar, Founder of Art Represent; Jason Bailey, Founder of Artnome

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This event will take place via Zoom - https://zoom.us/j/92081409605?pwd=dFF1bjBvaVpOL1ZaNkp5b09EV2FZUT09

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The art world’s value chain tends to lend itself to the gatekeeper: the one with the important collector contact, the one with the “way in” to the museum, the one with the access to purchasing that artwork off the market. Red tape, red ropes, red lines - the infrastructure of the art world is often defined by exclusivity. But what would an art world look like if the infrastructures were shared?

Now, in a moment of economic and political turmoil in many parts of the world, models for collectivising have become urgent. New initiatives are emerging, from mega galleries hosting young galleries on their online platforms to profit-sharing models for art fairs and successful connected economic movements.

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In this interactive panel discussion, Bernadine Bröcker Wieder will invite participants to deconstruct what she describes as the most valuable resources currently protected in the artworld as we know it; information, resources, technologies and revenues.

Together we will explore the critical implications of what it might actually mean to share within an artworld context, what are the politics of some of these tools and their implications on privacy and ultimately, who can or will actually benefit from a sharing economy for the artworld. Posing the questions:

How can sharing information, resources, technologies or revenues work within the art market? What kind of shared infrastructures would be required, and what new initiatives could be positioned?

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As part of this event, we are asking you to consider what a sharing economy could look like within the art world. What resources can be shared? And which cannot? Take our poll now and contribute to shaping the discussions within the event.

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About Bernadine Bröcker Wieder

Bernadine Bröcker Wieder is the CEO of Vastari, an online marketplace for touring exhibitions and object loans to museums. She has been an advocate for technology in the art world, co-organising the Art+Tech Summit at Christie’s in 2018, helping produce the FOTAM Unconference in 2019, and co-founding the Art Identification Standard and the Art Innovators Alliance.

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FOTAM 2020: Redefining Value In The Art Market is a series of events and interactive discussions taking place online from 19 - 30 October 2020

FOTAM 2020 is produced by Creative United and curated by Lucy Rose Sollitt, with support from Arts Council England, Creative Scotland and UCL Innovation & Enterprise.