If you run a small business, are a new marketing executive at a company, are thinking of starting a business soon or have run an established company but need to bring your marketing up to date then this is the course for you.

Learn how to shout about your business digitally, socially and creatively in one day with Kirsty from PR agency J&PR Ltd and Gina from brand agency Gina.Design

What will the DIY Digital PR and Social Media Content Creation for your Brand course cover?

Who are you?

• What is a brand - What is yours?

• Key messages - what are they?

• Target audience - who is it?

• Finding your voice - what is your brand language?

• Starting social - which social media platforms are right for you, why and how?

Introduction to PR

• PR - what is public relations?

• What is a PR plan?

• How do I write a press release?

What is a blog?

• What will you write about?

• Where will it go?

• Why should you blog?

Getting social

• Types of social media content

• What is a social media schedule?

• Creating (and being consistent with) your brand style on social media

Make it pretty

• Free online image resources

• Using free online tools to create sizzling social media images

Close

Brought to you by: