📣 Smart Marketing: Turning Strategy into Action 📌
With Alex Ryan, Marketing 101
Confused about how to reach customers - or frustrated that your marketing isn’t turning into sales? This free, myth-busting webinar is designed for pre-start, start-up and micro businesses who want a clear, practical approach to marketing.
Marketing strategist Alex Ryan will break down the difference between marketing, lead generation, and sales, then show you the channels that work best for small businesses. You’ll also map the full customer journey—from awareness to loyalty—so you can focus your efforts where they matter most.
👩💻 What you’ll learn:
- The difference between marketing, lead generation and sales—and why the order matters
- Which channels work best for small businesses (social, email, blogs, search)
- How to map and influence the full customer journey
- Common marketing mistakes and how to avoid them
- Tailored advice through an open Q&A
📌 Format: In-person workshop with interactive learning
🎯 Who it’s for: Pre-starts, start-ups, freelancers, and micro business owners
🎁 Takeaway: A sharper strategy and practical marketing tactics you can use straight away
✨About Your Trainer
Alex Ryan is the founder of Marketing 101, a results-driven agency based in Brighton. With over a decade of experience helping businesses grow through creative and practical marketing strategies, Alex specialises in lead generation, SEO, content, and social media. He’s a trusted mentor and speaker who makes marketing simple, effective, and achievable for small businesses.
