Social Media for Business
13:30-16:30, Manchester Central Library
There is no doubt that Social Media should be a part of every business marketing toolkit, but many businesses struggle to get past the concept of 'push' marketing and using it as a broadcasting tool. Social Media is most effective when it's an interactive space used to build relationships and turn potential customers into advocates and fans.
This workshop is full of tips and examples of how to truly engage on social media, looking at simple methods to increase the effectiveness of your content, and examining the usefulness of paid for services on Facebook and Twitter.
By the end of this workshop, you will know:
How businesses of varying sizes are using social media
Online connections and how to gain them
Tips and tricks on business tools available for social media
Comparisons of Twitter and Facebook for effectiveness
How to consider social media to boost your business plan
This workshop is delivered on behalf of BIPC Manchester, by Digital Training, SEO & Content Services Company, DigiEnable