Social Media for Business

What's included:

• Grab an enrolment letter as a gift!
• Eligibility to earn a CPD & QLS endorsed certificate.
• Fully Online Recorded Class
• 24/7 & Lifetime Access
• Online support
• No hidden fees

platforms to shape brand presence, drive online engagement, and influence purchasing behaviour. With content developed to reflect the nature of online interaction today, this course dissects the algorithms, behaviours, formats, and trends that govern effective social media marketing. From strategic content planning to analytics interpretation, each module is rooted in outcome-focused thinking.

By understanding how social media fits within a wider marketing funnel, learners can make decisions that matter—ones that impact customer loyalty, conversions, and visibility. You’ll explore platform-specific strategies, audience targeting, tone and timing, and how to maintain a consistent digital voice. This course avoids fluff and filler; instead, it gets straight to the point with concepts that apply across industries. Learn how social media isn’t just noise—it’s a communication channel with intent, influence, and measurable results. The course offers a solid digital framework, ending with a certificate to support your professional credibility.

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Learning Outcomes

• Understand how businesses grow through social media engagement.
• Create effective content strategies across various social media platforms.
• Measure performance using built-in social media analytics tools.
• Identify audience behaviour through targeted social media campaigns.
• Learn structured planning for long-term social media brand presence.

Who is this course for?

• Small business owners looking to improve social media performance.
• Marketing professionals managing online social media campaigns.
• Content creators aiming to build audience via social media.
• Entrepreneurs wanting low-cost social media promotion strategies.
• Jobseekers entering digital marketing and social media roles.

Career Path & Average UK Salaries

• Social Media Manager – £34,000/year
• Digital Marketing Executive – £30,000/year
• Content Marketing Strategist – £38,000/year
• Brand Communications Officer – £32,000/year
• Online Community Manager – £31,000/year
• Marketing and PR Assistant – £26,000/year