Social Media Manager

The digital world moves quickly, and every business needs a capable Social Media Manager to keep up. This online course is designed for anyone looking to build, manage, and refine a brand’s presence across digital platforms. It gives you the know-how to plan content, manage accounts, engage with audiences, and make sense of data—all the essential tasks a Social Media Manager must perform on a daily basis.

From small businesses to global brands, a skilled Social Media Manager is now considered a vital asset. This course equips you with the right tools to manage various platforms effectively, plan campaigns with intention, respond strategically to trends, and communicate in a way that aligns with brand identity. Whether you're new to digital marketing or already handling pages, this course builds your confidence as a Social Media Manager who gets results through smart content and smarter strategy.

Learning Outcomes

• Understand the key responsibilities of a Social Media Manager role.
• Create content plans as a skilled Social Media Manager.
• Use scheduling tools like a Social Media Manager for efficiency.
• Track and assess performance like a Social Media Manager should.
• Build audience engagement as a Social Media Manager daily.
• Maintain brand tone consistently as a Social Media Manager.

Who is this course for?

• Beginners interested in becoming a Social Media Manager today.
• Freelancers aiming to offer Social Media Manager services online.
• Business owners acting as their own Social Media Manager.
• Content creators managing posts like a Social Media Manager.
• Admin staff learning duties of a Social Media Manager role.
• Marketing juniors preparing for Social Media Manager promotion.
• Influencers growing into the Social Media Manager function.
• Jobseekers wanting the title of Social Media Manager on CVs.

Career Path

• Social Media Manager – Average Salary: £35,000 per year
• Content Manager – Average Salary: £40,000 per year
• Digital Marketing Executive – Average Salary: £28,000 per year
• Online Brand Manager – Average Salary: £42,000 per year
• Community Manager – Average Salary: £32,000 per year
• Social Media Strategist – Average Salary: £38,000 per year